Im dreaming of a Binge Christmas!

Judging by talking to various people in the preparation for Xmas it is really easy to overeat, overbuy and overdo it generally. So what might help in terms of a strategy for control the binge in Christmas spending. The pressure and contagion that surrounds this period is really easy to get caught up in.

So using a DBM model (Developmental Behaviourial Modelling- a mouthful I know) here is a simple process to curb the festive indulgence:-

1. Do I like …………………?
2. Do I want………………..?
3. Do I need ……………..?
4. Do I really need ………?
5. How do you know you really need it?

And

1. Do they like …………………?
2. Do they want………………..?
3. Do they need ……………..?
4. Do they really need ………?
5. How do you know they really need it?

The sequence is important, the reverse pattern is for using in a sales pitch to chain the customer from a need to a like. Try it see how much you save !